What are collective membership marks and certification marks?

A collective membership mark signifies membership in an association, cooperative, union, or other collective group. AAA (American Automobile Association) and FTD (Florists’ Transworld Delivery Association ) are examples.

A certification mark is a mark that is used in commerce to verify that goods or services meet specific standards set by a certifying body. ENERGY STAR , GOOD HOUSEKEEPING SEAL OF APPROVAL, and UL LISTED are examples.