Historically, the only ways to search for logos and images (as distinguished from standard character marks) was to search within the Description field of a trademark record and/or to use design search codes (sometimes referred to as “design codes.”) Design search codes are numerical values that the USPTO has assigned to categories and subcategories of sets of kinds of images. They are found in the USPTO’s Trademark, In April, 2026, the USPTO enabled AI-assisted image searching for users who have established an account with the USPTO and are logged into it. To access it from the USPTO’s trademark search page, you click on the camera icon at the right end of the Search bar. The system uses artificial intelligence to search for images in the USPTO’s database that are similar to the one you’ve uploaded or to which you have pasted a link. For step-by-step instructions, see How to Do a Trademark Image Search.